Selling is at its’ core a simple process within a highly complex sometimes uncontrollable ever-changing context. Most multi-disciplinary aspects of Selling are wellknown and used worldwide for decades. The best performing Selling Models are those that actually are like a copy of the best Sales Experts within your organisation. In our workshops we use the known standard basics of Sales and add on the latest advanced techniques of Customer Excellence. This leads to improved results, elevated value-exchange during customer-facing interactions, higher customer satisfaction, improved Customer Experience (NPS) and growth of sustainable relations (loyalty) with your customers.